Jeroen Sourbron is Genesys UKI Alliances Director responsible for driving growth and customer solutions fit with Genesys Global System Integrators like Accenture, Cognizant and Capgemini and Genesys Strategic Technology Partners: AWS, Salesforce and ServiceNow. His work involves acceleration the path for customers to reach their desired levels of Experience Orchestration in evangelizing and creating the right GTM models to suit our customer’s desire to differentiate in the Experience Economy. Jeroen is a 25+ industry veteran in the collaboration and contact center space and has work at regional, European and global level designing, enabling and scaling partnerships across resellers, GSIs, alliances and eco-system ISVs.