John is an experienced IT leader who focuses on where technology can improve business performance from concepts to delivery. He is passionate about digital innovation and has driven a number of new global first.

With the advances in customer facing systems and mobile technology, he believes that IT can now be a true enabler. He is also a believer that there are many options and an incredible number of ways IT can bring value, but selecting the right one which delivers most value is key.

He had overall responsibility for ‘change’ as well as technology within Virgin Trains and believes that one of the key aspects for successful project delivery is getting the right innovation process. If you can capture the imagination of your stakeholders using your vision, you are half way to success.